Breaking Brew News: Balloon Boy Incident Was A Hoax

Police have confirmed the "Balloon Boy" incident was indeed a hoax.

Larimer County, CO Sheriff Jim Alderden told reporters today the hoax was carried out by a couple who met "in acting school in Hollywood" and "put on a very good show for us." Police say there was "a conspiracy" between Richard and Mayumi Heene. Alderden said police "have evidence at this point that it was a publicity stunt."

The dramatic announcement included an admission by Alderden that authorities misled the media on Friday when they said they still believed it was not a hoax.

In fact, after a comment on CNN Thursday night by Falcon, the 6-year-old boy, "it became very clear to us at that point that they were lying," Alderden said. But in order to get to the truth, "it was very important that they maintain their trust with us." So investigators misled the media while they carried out their "game plan" of gathering the truth.

The comment that triggered concern: "You guys said we did this for the show." That's what Falcon told his parents when they asked him, on live television, why he had not come out from hiding when they were calling for him.

Snitched on by the kid! *smh*

Read more at CNN.