Now THIS Is A Hair Hat

Lady Gaga is the new face of Polaroid. This week, the company announced a multi-year deal with Gaga, who will act as creative director for a specialty line of Polaroid Imaging products.

To mark the momentous occasion, Gaga made an appearance at the Polaroid booth at the 2010 Consumer Electronic Show (CES) in Vegas this morning rocking the illest hair hat of all time.

"I am so proud to announce my new partnership with Polaroid as the creative director and inventor of specialty projects. The Haus of Gaga has been developing prototypes in the vein of fashion/technology/photography innovation--blending the iconic history of Polaroid and instant film with the digital era--and we are excited to collaborate on these ventures with the Polaroid brand. Lifestyle, music, art, fashion: I am so excited to extend myself behind the scenes as a designer, and to as my father puts it--finally, have a real job."

This bish has a "haus?" I love it!

The Polaroid-Gaga partnership hits stores later this year.

Something tells me when you shake the Polaroids, all the pictures come out like this...

CES images via GagaDaily